Doug Box
M.Photog.,Cr
Studio, Environmental, and In-Home Portraits
Plus Marketing and Selling!
Course Level: Basic to Intermediate
Even the best photographer in the world will go broke without a steady flow of
new customers. In today’s economy it’s NOT how much you know about photography -
it’s how much you know about marketing. You can fight it and go broke or you can
accept it and make lots of money. “It simply amazes me how many photographers
feel frustrated, working their butts off, barely making a living instead of a
fortune. “ If you’re like most photographers, you spend a lot of time creating
great photographs and not enough time creating a great business. Do you think
selling is a dirty word? OK, persuade, but what you’re really doing is helping
your clients get what they want. So you can get everything you want!
This is a Hands-On and
Lecture style class. We will spend about 60% on photography and 40% on business:
• Quantity of light vs. quality of light
• Can’t always shoot during the “sweet light “ time?
• Can’t find “Great Light” outdoors?
• It is overcast and you can’t find any direction to the light?
• High Key Lighting - How to shoot against white seamless
• How to get different looks with just one light
• Hate that “On Camera Flash” look?
• Tired of taking too much equipment on location?
• Tired of buying the wrong equipment or junk?
• Want to better utilize the flash you already own?
• Find the hidden wealth in your business.
• How to charge more than your competition
• Telephone techniques that will bring in more clients - pre-qualified clients
• Take control of your time by establishing “Prime Time” Appointment times
• How to turn your studio into a Business-By-Referral
• Setting policies so you are in control of your studio
• Exposure and white balance for digital photography.
• Want really distinctive lighting?
• Want to add direction of light to your outdoor portraits?
• Want an easy set up for In-Home sessions?
Whether you are new
in the business or a 20 year veteran you will enjoy Doug’s fun style of
teaching. He will also cover some easy and effective business ideas that are
guaranteed to get you more business and make you more money!
About Doug Box
Doug has been doing photography for 33 years. He has been inspiring
photographers of all levels to go beyond the normal studio into a more
successful and creative business. Besides being an excellent photographer, he is
a dynamic speaker and has appeared in seminars and conventions in 47 states in
the U.S., plus Canada, Mexico, England, Wales, Scotland and on 4 cruise ships in
Mediterranean, in the Caribbean, Alaska and Hawaii. He was also chosen to teach
at the
International Wedding Institute. If you haven’t seen Doug speak in a while,
don’t miss this program. His fun and genuine style of teaching will make your
day enjoyable, informative and motivational.
His articles and images have graced the pages of most professional photographic
publications. He is the author of The Photographic Success Newsletter and has
written several books including Professional Secrets of Children’s Photography,
Professional Secrets of Photographing Weddings, and Natural Light Photography,
published by Amhurst Publishing.
Check out his websites:
www.TexasPhotographicWorkshops.com and
www.simplyselling.com for more information.
